Macro environment of korea

Adapting the iPhone to local needs will increase customer satisfaction but also leads to higher production costs. These consisted of tax deduction provisions and an identical treatment to internal firms with regard to their business operations.

Difference Between Micro and Macro Environment

Macro environment of korea a result of the rapid rise of industrialization in South Korea, water challenges including shortages and quality degradation have been serious problems that have plagued this country since the s. It is associated with a small area in which the firm functions.

Moreover, by using selective distribution, the market will be more covered with iPhone compared to exclusive distribution, and it will give the company more control over prices and promotion than intensive distribution does.

Regarding its product strategy, possible market performance measures will be numbers of sales Macro environment of korea its advanced model compared to other markets in which the iPhone was launched and compared to competitors so far information availablesales growth rate within a certain time, market share gained after a certain time, percentage of total profits, return on investment, and by the monitoring criteria listed by Sargeant and West The factors of the microenvironment affect the particular business only, but the macro environmental factors affect all the business entities.

Its secondary customer target market consists of high school, college and graduate students who need a portable multifunctional device. Consequently, this will allow increasing competition. Having done so, local companies will be able to compete with iPhone.

They are considered as the king of business. Ethics and morals serve as guidelines on how to act rightly and justly when individuals are faced with moral dilemmas. One of the main questions for iPhone is when to enter the South Korean market. Additionally, the South Korean target market is also characterized by its tech-savvy phone users who might use the iPhone as a status symbol.

South Korea belongs to the twenty largest world economies. These are positive political factors for the launch of iPhone. Another issue that iPhone has to take into consideration is the legal environment that may seriously delay their entry to the South Korean market.

It turned out that the ship sank because of a torpedo released from a North Korean submarine. Like their Japanese neighbors, they have been deeply influenced by Chinese civilization.

The South Korean government protects and stabilizes the country by using tax incentives and accommodating monetary policy. With this ambitious trade agreement new trade goods and services worth Most South Koreans have settled around major population centers in the northwest city of Seoul-Incheon and southeast city of Daegu-Busan.

Key Differences Between Micro Environment and Macro Environment The following are the major difference between micro and macro environment: As South Korean consumers are quite tech-savvy and most likely to use mobile phones with latest technology and new features, they are very likely to switch mobile phones.

South Korea has developed itself into one of the wealthiest countries of Asia thanks to its economic growth and is also a member of the Organization for Economic Cooperation and Development OECD.

However, the political situation of its neighbouring country North Korea is of high concern, particularly regarding its nuclear tests which are a threat to the country, and therefore might have negative implications.

As a last aspect that iPhone might consider before entering the South Korean market is the iPhone clones that, in case these are not stopped from popping in the market, will considerably depress its expected sales, as it happened in China.

The military of South Korea had placed itself on the greatest non wartime alert. However, Apple decided to not enter the South Korean market until as the market requires special attention since many other failed before due to a lack of research and the wrong strategy.

The end of the Korean War included no peace treaty and as a result, the country has been at war for over 50 years.

High cultivated products include soybeans, corn, wheat, barley and sorghum. In the early s, however, relatively limited information is available on living standards, especially for those living outside the capital city of P'yongyang. Something may be ethical but not protected by law, whereas otheractivities may not be ethical, but are legal.

On an international basis, it is best to perform the analysis on a country-by-country basis because factors can differ greatly between countries or even regions. South Korea is characterized by a constitutional democracy consisting of executive, legislative and judicial branches.

Moreover, the Korean Communications Commission has now opened this industry Ramstad et al,which makes it easier for foreign companies to enter the market. This is why the frontier between the North and the South is still one of the most heavily fortified borders in the world.

Additional Considerations A newer force which is gaining in importance is ethics. The North Korean regime has attempted to break with its China-dependent Confucian past, but the more authoritarian strains in Confucian thought are reinforced by the authoritarianism of Marxism-Leninism and Stalinism and by contemporary social values.

The ecosystems of South Korea include mountainous regions, coastline, tropical forests and deciduous forests. There is often a tendency to focus Technological developments on digital and internet-related areas, but it should also include materials development and new methods of manufacture, distribution and logistics.

In the short term, Apple might set the price less than its costs plus ROI in order to penetrate the market and gain market share.Title Slide of South Korea--Macro Environmental Analysis Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising.

If you continue browsing the site, you agree to the use of cookies on this website. Environment of Business: Micro and Macro.

Article shared by: After reading this article you will learn about the micro and macro environment of business. Micro Environment of Business: India had a better industrial base and possessed more pre-requisites for industrial growth than South Korea, Malaysia, Taiwan etc.

Nov 21,  · Macro environment factors are uncontrollable external forces that affect how a business operates.

Country Profile South-Korea

They are largely out of the control of the business, and often require changes in operating, management, production, and marketing. Korea - Economic forecast summary (November ) READ full country note (PDF) Economic growth is projected to remain close to 3% throughas fiscal stimulus offsets sluggish employment growth, which reflects double-digit hikes in the minimum wage in.

The Macro Environment There are a number of common approaches for how the external factors, which describe the macro environment, can be identified and examined. These factors indirectly affect the organization but cannot be controlled by it.

One approach is the PEST analysis.

Macro Environment

According to, a macro environment consists of the major external and uncontrollable factors that influence an organization's decision making and affect its performance and strategies.

It refers to all forces that are part of the larger society.

What Is a Macro Environment in Marketing?

There are six major macro.

Macro environment of korea
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